Dough TO Marketing Case Study

Question Description

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These “short” case reports are limited to direct answers to the case questions assigned.

Most case study reports will include the following major sections and components:

  1. Cover page including basic student and class information
  2. Table of contents showing where key parts of the report can be found
  3. Executive summary of the key recommendations and points of the report
  4. Introduction to the report and identification of the focal problem being faced
  5. Analysis of the problem and application of course/program content
  6. Decision criteria and possible alternatives for solving the problem
  7. Recommendation for solving the problem
  8. Implementation plan for executing the recommendation and ensuring its success
  9. Exhibits that help to elaborate upon the content included in the report
  10. Reference list of any sources that were used at any point in the case study project




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